Blog

Notes from the work

Notes from the work itself — what we see when we go out on quotes, and what we change afterwards. Written by the partners who do it.

Latest

Sales process5 min read

Your sales process is held together with memory and a whiteboard

Most owners we meet do have a sales process. It just lives in someone's head, and it stops working the week that person is busy. Here is where the revenue actually goes.

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Written by

Dominic Dessmann

Director - Sales Strategy and Business Development

Every piece here is written by the partner who did the work behind it.

All articles

6 written · updated as we learn things

Lead generation6 min read

Buying more leads is not a growth strategy

Lead costs go up every year and conversion stays flat. That is not a marketing problem you can spend your way out of. Here is the order we fix it in.

Anton Dias · AI integration and systems

Working with us5 min read

What the first 30 days with us actually looks like

Every engagement runs Review, Identify, Implement, Embed. No slide decks and no advice you have to work out how to apply. Here is the week-by-week.

Morgan Viscardi · Sales process and CRM

Partnerships5 min read

Partnerships that send work, not business cards

Most partnerships are two people exchanging details at a networking night and never speaking again. Four conditions make one actually send work.

Sawza Azad · Partnerships and market expansion

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